14 May 2008

Amway India to go retail

Amway India, the country’s leading direct selling FMCG company, has announced its plans to enter the retail market with the launch of a number of products catering to the mass market.

`Great Value Products’ from Amway include coconut oil, hair oil, shaving cream, hair cream and disposable razors. The products are priced in the range of Rs 19 and 75.

Announcing the launch in a press conference on Tuesday, vice-president (south) Anshu Budhraja said the consumers will get a product that has Amway guarantee for quality.

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